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How to plan an event

A successful event requires good planning. A well-made plan will set the event up for success and form a stable ground for the entire event. An event plan in some form is needed for every event, whether it is big or small. When you plan an event it is essential to do it in an organized, well thought out way.

As the event planner, you might be struggling to keep the planning as structured and simple as you would like. The good thing is, we have created a tool to help event planners out! Try our tool today and plan the event without hassle!

What goes into event planning?

Event planning usually takes both a lot of time and effort. There are many different aspects that you need to consider to create an event that both fulfills its purpose and satisfies the guests. Creating a comprehensive event plan might feel like a big task, but it doesn’t have to be as overwhelming as it can be. Our tips in this article and our event planning tool will help you to keep track of everything and succeed as an event planner.

Tips for planning a successful event:

A successful event does not just create itself. Planning an event might feel stressful, especially if it is one of your first times. But there is help to get. Here are some tips for planning events.

Set goals and purpose for the event

Having set goals for the event makes it easier to make sure that everyone is working towards the same thing. It creates unity and makes the event management run smoothly. Without a clear purpose, the event could easily go off track. 

Make sure to remind yourself and your team of the event’s goals and purpose throughout the whole planning stage. Perhaps by having them visible in the workspace.

Decide your event budget

Before starting the whole event planning process it is essential to know what you are working with. Decide your event budget early and makeup plans that support it. And remember, budgets are not of much use if you are not following them.

Create an event team

Event management is a big task for one person no matter if the event is big or small, so get yourself some team members if possible. The event planning will feel way less complicated with a great team that you can fully trust.

Set an event date and event venue

Pick an event date and carefully choose a fitting venue. Make sure that there are no other local events planned on the date you are considering and think about whether or not most guests likely will be able to come during that particular date. When comparing different venues consider the purpose of the event as well as the location of the venue.

Decide event theme

Aim for an inviting atmosphere that sets the right mood for the occasion. Think about how you want your event attendees to feel at the event in question. Do you want them to feel energized, focused, relaxed or motivated? The way that you decorate and style the area will directly affect the feel of the place. The theme represented at the venue should go hand in hand with the purpose of the event.

Create a visual mood board with inspiring photos for the team in a place where everyone involved will see it. This will help everyone to be on the same page with the theme, decorations, and overall feel of the event.

Put effort into your event marketing

The event does no good if no one knows about it. So make sure that the news about the event reaches your target audience. Use social media and promote the event with posts that create attention. Talk to your friends about the event and let people spread the news of the event locally.

To promote the event in a more organized and well thought out way, create a marketing plan. Go over what the best way to promote the event is and consider what platform might help you to reach your target audience. Set the event up for success by creating a marketing plan. There is a far bigger chance that many people will show up if the event is marketed well. Event marketing is the key to a great turnout.

Create the event program

No matter what event you are planning, you need some form of program. And the more organized it is the better. A well-planned program will entertain your guests and set a good mood. Value the attendee experience of the event and remember the importance of content guests.

Make sure that the people involved in the program have all the information they need and that they feel well looked after. Things will turn out way better when everyone involved feels seen and appreciated.

Organize fun happenings

All events need some form of fun. It can be everything from hiring a speaker to creating exciting competitions and having a group of performers. It all depends on the type of event. Remember to capture the event in photos by for example hiring a professional photographer. Photos will help you with promoting your next event and with your event branding.

Get original

Try to think out of the box when you are creating the event plan. Unique things are more memorable for the guests and might give your event more publicity. Create an event that people will want to take photos of and post. Social media mentions are great for your event branding.

Our event planning tool – Get started with Magnet

To make it all easier, we have created a tool that makes event planning simple, organized, and fun. Here you can do all the planning in one place. Send invites, set up a registration page, handle ticket and payment solutions, get in-depth analytics and data, and much more. Event planning has never been easier.

Try our app today and plan the event to succeed!

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