– verktyget för att skapa seminarier, föreläsningar och seminarieverksamhet

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You take care of your attendees. We'll take care of the technical details

Helping you to plan successful events

About Magnet

What drives us?

Magnet is built and created by the Swedish software-development company, Paloma. At Paloma, our driving force is to develop products that make a difference for you in your daily life and that you’re really happy with. We also want our staff to really enjoy themselves and have fun together. And, we want to do good in the community. To put it simply, we’re passionate about doing good things!

We have developed two online platforms, Magnet for events and Postman for email newsletters and marketing. We hope that you will enjoy and benefit from them as much as our customers do.

What is Magnet?

Magnet is our event tool. It suits any context where you invite participants and need to receive guest registrations. Magnet is filled with easy-to-use and clever features that help you to create stylish and marketable event pages in no time at all. It’s a perfect fit, whether you’re organising large or small events.

What difference can our platforms make for you?

We ask our existing customers the same question. They answer that Magnet and Postman simplify everyday life, save time, and lower costs for them. But, also that the tools help to strengthen the the relationship between you and your participants. In addition, many customers say that they see a steadily increasing conversion rate since starting to use our products.

  • Events
  • Conferences
  • Guest registrations
  • Registration forms
  • Ticket sales
  • Courses
  • Education
  • Webinars
  • Seminars
  • Customer meetings
  • Network meetings
  • Lectures
  • Registration pages
  • Sponsor meetings
  • Parties
  • Concerts
  • Sports events
  • Sports cups
  • Fairs and festivals


Our History

At owner-managed Paloma, we take care of our customers side-by-side with our team of programmers, designers, and developers. We do this from scenic Hedemora in the Province of Dalarna, Sweden. Together with the best team – our customers – we continuously refine our products.

You might be wondering what’s in it for you? Well! You simply get products that we fully control – from start to finish – with a support group that sits close to the development team. And we listen to our customers!