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How to Write the Perfect Evite For Your Next Event

You have a big event coming up, but you’re not sure how to sell the online tickets you need to so the event can happen. Whether it’s a conference or an upcoming workshop, one of the single best ways to move those event registration numbers up is to use an evite for your entire email list. What does the perfect evite look like? Take a peek.

Great evites:

-Start with a Solid Subject Line: If you want people to open your evite, it’s essential that you craft a great subject line. This helps the readers understand what they should expect from the evite and pushes them to act as soon as possible. You’ll want to do this within about 50 characters, though, because inboxes tend to cut subject lines off.

-Include Your Company Logo: How are you going to sell tickets online if the recipients don’t know who sent the evite? Include both your company’s name and the logo so they’ll know who it’s from, and it’s far more likely to get opened.

-Give People a Good Reason to Attend: You’re having a conference or a workshop, but if people don’t see the value of attending, they’re not going to buy tickets online from you. Offer them a value proposition. Let them know that they’re going to learn something new, network with others, or hear information that will be highly relevant to their jobs at some point in time. If you’re clear about the why, they’ll want to be there.

-Offer The Important Details: Date, time, and place are some of the most important pieces of information you can add to your evite. You’ll want to put all of the necessary information on there including parking information, contact information, and hotel information if that will be part of the conference. You may even need to offer directions if your venue is out of the way.

The final factor included in every great evite for an event like yours is a link where you are going to sell tickets online. That link can be critical to boosting those ticket sales To learn more about how we can help, contact us today.

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"Magnet is flexible and easy to use. The fact that our members can register, or unsubscribe from events, means that we can easily administer our participant lists. I only see benefits. "
Francesca O´Brien Apelgren, CEO
Swedish Marketing Federation
Francesca O´Brien Apelgren, CEO, Swedish Marketing Federation

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